Traditions in Tension: An Ethnographic Inquiry of Luxembourg’s Family-Run Hotels delves into the delicate interplay between continuity and change in family businesses, revealing tradition not as a fixed entity but as a dynamic process shaped by human agency, storytelling, and socio-economic forces. Through an immersive ethnographic study of five Luxembourgish family-owned hotels, Rocky Adiguna explores how tradition is received, enacted, and transmitted, highlighting the tensions between preservation and renewal, certainty and possibility, being and appearing. Bridging family business research and process organization studies, this book challenges conventional views of tradition as static, instead presenting it as a lived practice that evolves with each generation. Rich in narrative and theoretical insight, Traditions in Tension is an essential read for scholars and practitioners seeking a deeper understanding of how family enterprises navigate the balance between tradition and innovation.