By Charlotte Candler, Sean Gilbert, James Henry, Crystal Ho, Tiffany Hou, Julianna Lee, Weibin Liang, Iffat Malik, Maria Victoria Montiel Alaimo, Anh Pham, Denise Saiete, Allana Spears, Elena Stoddard, Albert Wang.

Take one part working methodology from the influential 1972 book, "Learning from Las Vegas: The Forgotten Symbolism of Architectural Form," combine it with the megacity of Tokyo, add Fordham University Gabelli students, stir for ten days in Japan, and what do you get? You acquire knowledge through experience with a small team, realized in a research volume focusing on branding, sensory marketing, architecture, design, photography, and urban planning.